Account & billing·3 min read

Free vs Pro vs Agency, what's included in each plan

A clear breakdown of every feature across Faro's three plans so you can choose the right one.

Faro has three plans: Free ($0), Pro ($9/month), and Agency ($49/month). These are founder prices, locked in for life for early subscribers.

Free plan

The public AI Readiness Scan is free for anyone, no account needed, all seven categories and every failing check visible. Create a free account and your first 3 scan results save to your history automatically; a saved free-tier scan shows 3 of the 7 categories and 3 of your failing checks, with the rest unlocked on Pro. You also get one competitor comparison. Every other public tool, robots.txt Analyzer, llms.txt Generator, AI Schema Creator, Pricing Clarity Auditor, OKF Generator, WebMCP Readiness Check, MCP Generator, and the Revenue Calculator, runs on the free plan too, but results aren't saved unless you're signed in.

Pro plan, $9/month

Pro is for individual businesses or site owners who want to track their own site over time. It unlocks: unlimited saved scans with full history, all seven scoring categories, every fix prompt, weekly monitoring on one domain (score emailed every Monday), trend tracking, unlimited competitor comparisons, PDF export, and the Vertical AI Leaderboard. Annual billing: $4.50/mo ($54/yr).

Agency plan, $49/month

Agency is for teams and consultants managing multiple clients. Everything in Pro, plus: 25 team seats (invite clients and staff), monitoring on up to 25 domains simultaneously, client-ready white-label PDF reports, the client portal (shareable report links), and the AEO Citation Monitor. REST API access for bulk scanning is coming soon, once Faro has enough clients to support it at scale. Annual billing: $24.50/mo ($294/yr).

Upgrading

Upgrade at any time from the Pricing page or from the upgrade prompts in the dashboard. Downgrading takes effect at the end of your billing period. Promo codes can be applied at checkout.

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