For agencies
AI visibility is the new SEO audit. The agencies who add it to their stack first will own the conversation, and the retainer.
The pitch that lands
Clients defer anything that sounds like insurance. They do not defer a leak in a channel they already pay for. AI-referred traffic grew 805% year over year and already converts 42–54% better than a typical visitor (Adobe Digital Insights, 2026), but it still converts 86% worse than affiliate traffic (MetaRouter, 2026), because most sites aren't structured for an agent to find the price, stock status, and next step an affiliate page hands it directly.
That reframes the audit from a bet on 2027 to a fix for this quarter's numbers.
Run the free scan on a prospect before the call. Open with what the model cannot read on their site, then show the conversion gap. The audit sells itself; the retainer is the monitoring that follows.
The Agency plan is built for teams running AI audits at scale.
Instant client audit
Scan any client domain in 30 seconds. Get a full AI visibility score before your first call. Walk in knowing more than they do.
Client-ready reports
PDF reports formatted for client delivery. Score, grade, category breakdown, and prioritized fixes, all branded and ready to present.
API for bulk scanningComing soon
POST a domain, get a full JSON audit result. Run your entire client list through Faro in minutes. Integrate into your own tools.
Ongoing monitoring
Set up weekly scans for up to 25 client domains. Get alerted when scores drop. Prove ongoing value without manual effort.
White-label options
Deliver AI visibility audits under your agency brand. Your clients see your name, your positioning, your insight.
25 team seats
Invite your whole team at no extra cost. Each seat gets full scan history, monitoring for up to 25 client domains, and report exports.
Agency tools
The tools your clients can't get anywhere else, and neither can your competitors.
AEO Citation Monitor
Test whether ChatGPT, Claude, Perplexity, and Gemini recommend your clients when asked about their category. Track citation rates over time and show clients exactly where they appear, or don't, in AI responses.
OKF Generator
Auto-generate a complete Open Knowledge Format bundle for any client domain, the machine-readable knowledge structure Google's OKF v0.1 spec uses to tell AI agents exactly what a business does and how to transact with it.
Competitor Intelligence
Side-by-side AI visibility comparison across up to 3 competitors. See where clients lead, where they lag, and which gaps to close first. Instant ammunition for new business pitches.
Vertical AI Leaderboard
See exactly where any business ranks in AI-generated responses for its category. Compare citation rates, mention positions, and model-by-model visibility across ChatGPT, Claude, and Perplexity, category-level intelligence for new business pitches.
Fan-Out Query Analyzer
Reveal the hidden background queries AI models fire when researching any topic. See what ChatGPT, Claude, and Perplexity actually search for, then optimize client content to appear in every one of those sub-queries.
White-label PDF Reports
Every audit generates a branded PDF report with your agency logo. Score, grade, category breakdown, and prioritized fixes, client-ready in one click without touching a design tool.
Three ways it shows up in real client work.
Agency API
Coming soonOne endpoint. POST a client domain and get back a full JSON audit, score, grade, category breakdown, and individual checks. Integrate into your onboarding flow, reporting tools, or client portal. Not available yet, launching soon for Agency plan customers.
Example request
The Agency plan gives you unlimited client scans, PDF reports, and weekly monitoring for up to 25 client domains, with REST API access coming soon. Founder pricing: $49/month, lock in this rate forever.
How Faro compares
Other tools run a technical check or track citations, not both. Faro is the only one that bundles a full audit, citation monitoring, and agency workflows, white-label reports, a client portal, unlimited domains, in one plan.
| Feature | Faro Agency | Agent Ready | Findrix | Scrunch |
|---|---|---|---|---|
| AI visibility score (0–100) | ✓ | ✓ | ✗ | Partial |
| Number of checks | 54 | 60+ | — | — |
| Fix instructions per check | ✓ | ✗ | ✓ | ✗ |
| 7 audit categories | ✓ | ✗ | ✗ | ✗ |
| Weekly score monitoring | ✓ | ✓ | ✓ | ✓ |
| Competitor tracking | Technical scan | ✗ | Share of voice | Share of voice |
| AEO Citation Monitor | ✓ | ✗ | ✓ | ✓ |
| White-label PDF reports | ✓ | ✗ | ✗ | — |
| Branded client report links | ✓ | ✗ | ✗ | Sales-led |
| 25 monitored client domains | ✓ | — | — | — |
| Starting price | $49/mo | $19/mo | $49/mo | $300/mo |
Based on each company's publicly available pricing and product pages. "—" means not published or not applicable. Agent Ready and Findrix don't offer white-label reports or branded client links; Scrunch offers multi-client tools through a sales-led agency program.